Sales Success 360: Unlocking Data-Driven Insights for Enhanced Sales Performance and Customer Engagement

/ Generative AI on AWS use cases, NLP Gen AI LLMS / By

Description

Sales Success 360 provides a comprehensive view of sales calls, offering detailed insights into customer sentiment, product feedback, and agent performance. The platform assists sales teams in identifying trends, refining their sales strategies, and improving customer engagement through data-driven insights.

Practical Use Case and User Story

As a sales manager, I need a system that captures and analyzes sales call transcripts to identify potential leads, objections, and upsell opportunities. The system should process sentiment and categorize interactions, updating the dashboard in near real-time. This integration with CRM systems and visualization platforms like Amazon QuickSight will help me make data-driven decisions and improve sales strategies.

Tech Stack Involved

  • AWS (Lambda, S3, RDS, QuickSight)

  • Python (NLP and machine learning libraries)

  • SQL Server

  • Amazon Transcribe

  • CRM integration (Salesforce, HubSpot)

Demo

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